Reviews drive more business than you think. That is true for handyman SEO, especially when you are trying to get steady handyman leads.
When a homeowner needs help, they check reviews before they call. Good reviews move you up in search, and I think lots of people underestimate how fast reviews can change your business.
How to Ask Clients for Reviews
Do not be shy. Most people forget to leave a review unless you ask. Do it right after you finish the job (“Could you leave a sentence about your experience on Google? It helps a lot.”).
- Send the Google review link via text before you leave the job.
- Print a card with a QR code that sends people to your review page.
- Offer a discount or small bonus on the next job if they leave a review.
What Reviews Do for Your Handyman SEO
- Push your business higher in local search.
- Most searchers trust the business with more or better recent reviews.
- Google notices replies to reviews, not just reviews themselves.
- Photo reviews from clients (even blurry ones) help your ranking a lot.
No one expects perfect reviews. People want to see how you handle problems if they come up. That honesty brings more calls than fluff.
Negative Reviews: Why They Can Help
A bad review is not the end. Your reply matters more than the complaint.
- Apologize directly, offer a fix, do not argue.
- State that you aim to solve problems, and welcome feedback.
If you handle this well, people trust you more than someone with all five-star reviews and no replies.
How Mr & Mrs Leads Leverages Reviews
Having a steady set of reviews also makes you stand out to services like Mr & Mrs Leads. Their system shows reviews and response speed, so you get more quality leads.
Clients from paid lead services also leave reviews. Ask them , they usually say yes.
Small Changes That Multiply Review Results
- Make review requests part of every job checkout list.
- Set a reminder each week to scan for new reviews and reply.
- Highlight best reviews in your website footer.
Marketing for Handyman Business: Why Reviews Are Cheap Advertising
A review is better than a paid ad. You pay nothing, but a good review is the strongest “free” billboard. It also means less legwork for future marketing.
Building reviews is slow but always pays off. If you make reviews central to your handyman marketing, you do less work over time to get more calls.
Should You Automate Review Requests?
If you do a lot of jobs, automation helps. Use a text or email system to send a polite message an hour after each job.
Personal notes work better for larger jobs, but anything is better than nothing.
Table: Simple Review Request Methods
| Approach | How It Works | Time Spent |
|---|---|---|
| In-Person Ask | Face-to-face before leaving job | 1 minute |
| Text Message | Link sent immediately after | 1 minute |
| QR Card | Client scans on their phone | 30 seconds |
| Thank You Card | Mailed after job | 2 minutes |
Finishing Thoughts
Make reviews a central piece of how you run your business. More reviews mean higher search, more trust, and a full calendar. Over time, you will see that reviews bring leads, reduce the need for heavy advertising, and let you grow steadily with less burnout.